Genius Computer Technology announces corporate identity update

gct-logoReleases new corporate visual identity and will be known as G C T.

Genius Computer Technology, the leading IT accessories and networking products distributor has announced its corporate identity update recently.

Genius Computer Technology henceforth will be known as G C T. Established in 1997, GET is now one the leading distribution company in the field of IT accessories, peripherals and networking products in the Middle East, Africa and CIS regions. We have decided to update our corporate visual identity with the shorter form which is simple, straightforward and less formal. At the same time the colors we have used in our new brand image are vibrant red and exciting blue, which will allow us to express values and ambitions of our organization such as Channel focus and Customer centric commented Mr. Milady Jabber, President and CEO, GET.

GET is the authorized distributor of Genius and Edema brands products in Middle East, CIS and Africa. Genius is the leading brand name in IT accessories and Edema deals in networking products which offers high quality and value for money products for its customers.

In IT business, especially in the Middle East, transformation is constant aspect and GET meets this challenge in the short and long term by improving distribution capabilities and technical competency to build stable, mutually beneficial relationship with the channel partners. The distribution networking system is well placed across the region and ensures that the end-user obtain the right products and services at right time. With professionals on board GET converts its weakness to strength and threats to opportunities and thus create a niche in the market.

Our Organizational philosophy is always focused on our channel partners and end-users. We are energized with the identity update and firmly believe that our new corporate identity will allow us to express our distinct corporate culture in the existing and new markets said Mr. Jihad Yourself, GEM. GET.


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